Courtesy of Branketing.com
What is your Unique Selling Proposition? How do you create a dent in the Universe?
Many of us are familiar with the concept of the Unique Selling Proposition or USP. According to Entrepreneur magazine, the USP is defined as…
The factor or consideration presented by a seller as the reason that one product or service is different from and better than that of the competition.
Courtesy of Providence Counselling
Do you know what’s the best way to hack your life to achieve more?
Nope, it isn’t multitasking.
By now, you would have heard experts telling us that task switching leads to lower levels of concentration, flow, and efficiency. The time needed for us to “restart” each time we switch from activity A to activity B is actually counterproductive.
Photograph taken by Larry Burrows (1926 – 1971), a photojournalist from Life Magazine
This week must be one of the saddest for Singapore. Our first and longest serving former Prime Minister – Mr Lee Kuan Yew – passed away on 23 March 2015 at 3.18 am. He was 91 years of age.
Better known by his initials LKY or Minister Mentor (MM) Lee, Mr Lee’s political and public legacy was legendary. Considered by many to be Singapore’s founding father, his imprint is seen in virtually every square foot of our tiny island nation – from HDB flats, schools, hospitals, roads, air and sea ports, to parks and other public infrastructure.
Steve Jobs immortal quote (source of image)
Have you ever had a personal epiphany?
The kind where you suddenly realised that the “dream life” which you’re living may actually be a nightmare?
That what you’ve slogged countless hours, days and months of your life for may just be a big fat lie?
Sally Hogshead knows how to fascinate you (source of image)
Ever wonder how people perceive your unique self? Keen to use those insights to market yourself better and improve your social influence?
In a fascinating episode on the Social Media Marketing podcast, Sally Hogshead, author of How the World Sees You, shared how we can use the science of “fascination” to build your personal brand, impress others and improve our social influence.
Courtesy of Vector Marketing
Do you know the secret to having a great day?
It begins the moment you wake up. That’s right, first thing in the morning.
Courtesy of Victoria Brain Injury Society
One of marketing maven Seth Godin’s recent post on what generosity truly is struck a deep chord with me. As we are celebrating Christmas tomorrow, I thought it would be good to highlight some of his ideas, peppered with my own perspectives.
In Godin’s own words:
“Generosity is not merely giving a discount, or giving what you make away or creating a race to the bottom. It’s far more complex than that. ”
Courtesy of AARP
How do you define success? Can it be measured by wealth or power alone?
Apparently no. Not least according to Arianna Huffington, founder and editor of Huffington Post Media Group – one of the world’s most influential news and information brands. In her latest book Thrive, Huffington proposes that there is a “third metric” which quantifies success by one’s well-being, wisdom, sense of wonder, and ability to give.
Courtesy of Standford Alumni YouTube
Why do some people perform amazingly well while others falter despite starting off at similar positions in life?
The difference, according to eminent Stanford psychologist Dr Carol Dweck, is in the mind. Or more accurately, your mindset.
Courtesy of Little Alaska
“Shhhh!”
Ready?
Let’s be still for a moment.
Slow your thoughts down. Calm your jarred nerves.
Stop scrolling endlessly through your smartphone. The world won’t end with one less “like”, comment, Tweet, or Instagrammed pic.
Put that device down. Shut it off or put it on “flight” mode.
Place it in another room.
Walk to the most quiet place you can find.
Close the door. Cool your environment with a fan or air-con.
Dim the lights.
Find a nice comfortable chair. Sit in a restful posture.
Relax.
Breathe. Inhale deeply.
Hold it there for a while.
Then slowly and evenly exhale.
Do this for about 10 times.
When you’re done, let your mind drift.
Allow your senses to wander.
Forget about the cares of this world. Let it all melt away…
Close your eyes. Think tranquil thoughts.
If you wish, you can meditate.
Focus on the people and things which truly matter.
God. Your family. Great friends. Happy memories of past events.
Laughter. Joy. Love. Warmth. Happiness.
Now is also a good time to pray.
Cast your cares upon God. Let Him shoulder your burdens.
Or you can paint a beautiful picture in your mind. Anything that puts you at peace.
Golden sandy beaches. Cascading waterfalls. Turquoise blue oceans. Snow peaked mountains.
Or think of nothing at all.
Relax.
Let serenity and silence envelope your body.
Allow it to percolate your mind and body.
Feel your muscles relax. From the tip of your head to the soles of your feet.
Be one with the environment.
Immerse yourself in the beauty of stillness.
Open your palms. Release that tension. Release that fear. Release that worry.
Visualise the wind blowing them away. Dissolved into harmless nothingness.
Remain in this state of tranquility for as long as you can.
When you’re ready to get back into the world, slowly reawaken your senses.
One by one let it come back.
Move your arm, your leg and your body.
Finally, open your eyes. Calmly. Gently.
Rise and stand. Stretch.
Open the door and face the world.
Refreshed. Recharged. Reinvigorated.
Repeat as often as you can afford to.