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Powerful and memorable, storytelling is one of the most effective means of online communications.
But what type of stories should we tell? And how should we tell these stories to our audiences?
Tag: brand storytelling
SHARE: A New Model for Social Media Success
Need a novel new way to manage your social media marketing efforts? One that focuses on storytelling as its core?
Consider the SHARE methodology of social media storytelling created by Claire Diaz-Ortiz.
Content Marketing Strategy: Why You Need to Tell Their Story First
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Wish to better capture and sustain your audience attention in content marketing? Start by telling a story!
Make it one that is relevant and compelling to your target customers while addressing their specific pain point.
15 Top Brand and Marketing Storytelling Examples
To build a powerful online presence, you need to master the art of brand storytelling. Here’s why:
Compelling stories can be up to 22 times more memorable than pure facts alone. Moreover, storytelling releases the love hormone oxytocin in your audience—a process that makes them a lot more likely to buy from you.
Personal Branding Strategy: How To Start Right
Personal branding is THE thing in the digital and social age.
You need to spend time building your personal brand regardless of whether you are striking out as an entrepreneur, working in an organisation, or hoping to grow your business.
How to Craft a Winning Personal Brand Story
Do you have an ongoing voice in your head telling what you what you should do—and what you shouldn’t?
That voice which informs your innermost thoughts, feelings, and reactions is an outcome of your personal brand story—how you view yourself as the protagonist in your life’s ongoing narrative.
The Top Storytelling Techniques from TED Talks
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Do you love watching TED Talks? I sure do!
Some of the most inspiring TED Talks I watched came from thought leaders like Brene Brown, Sir Ken Robinson, and Shawn Achor, among others.
Winning Principles of Storytelling used in Hollywood
Stories are like fire. And storytellers? Fire-starters.
Great stories are the sparks that illuminates the human soul. They can comfort and connect, inspire and instigate, or devastate and destroy.
Why Sales Professionals Need To Tell Social Stories
Do you belong to a sales-focused profession? Frustrated by your inability to attract leads on social media platforms like Facebook, LinkedIn, Instagram and Twitter?
If so, this article is for you.
Social Media Storytelling: 7 Winning Formulas
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Like a good wine, great stories only get better with age.
Many of the world’s most memorable stories were written a long time ago. Timeless tales like David versus Goliath, the Odyssey, Romeo and Juliet, and The Ugly Duckling are told and retold, enchanting readers and listeners for generations.