Talk to any marketing team in the world. You’ll likely hear mention of utilizing influencers to get the word out about new products.
Influencer marketing is a growing business in the digital marketing scene. These days, even micro influencers with only a few thousand followers are getting in on the action.
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Wish to grow a strong online brand? One that triggers intense affection and loyalty among your social media followers?
Start by building a community of super fans!
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Retail as we know it is dying. And it ain’t just Covid-19’s or e-commerce’s fault.
Just look at the number of retailers around the world (and right here in Singapore) that are rolling down the shutters.
Robinsons, Top Shop, MPH, Esprit, Toys R Us, Zara, H&M—these bellwether icons of brick-and-mortar retail are either filing for bankruptcy or closing stores by the thousands.
Are you ready for the upcoming holiday sales period for your e-commerce business? If you aren’t, its not too late to start.
The holiday season runs from Black Friday all the way through the new year. If online business owners don’t prepare early, they risk missing out on early shoppers.
Wish to know the website design trends coming up in the next year? What should you consider in designing your website to keep up to date with the latest look and feel online?
Trends come and come, some with a bit more staying power than others. Looking into the future can help you come up with a design that stands the test of time.
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Wish to generate quality leads through content marketing? Need a systematic process to attract, nurture, and convert leads through content marketing?
You’ve come to the right place!
Want to get better results for your online channels? Time to dive into the dual worlds of UI and UX!
But wait, what’s the difference between user interface (UI) and user experience (UX)? You’re going to find out in this article.
Want to get better results on your website? You need a more structured approach to optimizing conversions on your website.
When you focus your time and attention on conversion optimization, you’re more likely to see an increase in sales on your website. Sadly, many miss out on the opportunity to test this theory simply because they’re unaware of the benefits of conversion optimization.
Need a better way to manage your 7-day social media content calendar? Tired of having to wreck your brains each week to come up with social media content ideas?
In this article, I will describe an efficient and easy way to develop your regular social media content calendar. One that will help you to improve the results of your social media marketing efforts.
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Wish to have a structured way to attract attention, generate leads and improve sales? Build a sales and marketing funnel!
Also called a sales funnel or a digital marketing funnel, it provides a systematic way to attract your target audience, nurture prospects, and nudge them towards a buying decision.