You’ve probably heard of the art of the start. But what about the culture of completion? Or more precisely, get things done so that you can accomplish your goals.
Like many of you, I can get pretty excited about embarking on new adventures.
Author: coolerinsights
Retiring in Singapore — Realistic Costs and Lifestyle Scenarios
Retirement in Singapore requires careful planning, as the cost of living here can be fairly significant, even if you live thriftily. How much exactly do you need for a comfortable retirement in Singapore?
This article explores three distinct retirement scenarios: the Lees, who live a luxurious lifestyle; the Lims, who aim for balance; and the Wongs, who lead a minimalist retirement.
Emotion AI and Biometric Response Mapping Boosts Marketing
Artificial Intelligence (AI) can now detect emotions, and it’ll change the marketing world like nothing before.
Indeed, the new world of marketing moves beyond what consumers say to what their nonverbal communication reveals. Such a development is only possible with the development of emotionally-sensitive AI.
From Content to Commerce: How Social Media and Ecommerce Are Merging
Heard of the term social commerce? It describes how ecommerce is fast becoming a social media mediated activity.
The line between content consumption and purchasing has indeed blurred in our digital world. What once required multiple steps — discovery to checkout — now happen in moments on your social feed.
Hunch: How To Turn Everyday Insights Into New Business Ideas
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Need help to brainstorm the next big idea for your business? Harness the power of hunches.
Thanks to the book Hunch: Turn Your Everyday Insights Into The Next Big Thing by Bernadette Jiwa, we now have a simple way to generate powerful business ideas.
Meta Ads Gets New AI Tools to Improve Conversions
Image from Meta’s Media Briefing
Meta’s advertising platform just got an intelligence upgrade. In a closed-door APAC briefing, Shefali Srinivas, Head of Business Communications, and Damian Kim, Managing Director and Head of Product, explained how Meta is rebuilding its entire ads ecosystem to make AI do more than just automatic placements.
Harness AI for Granular Website Monitoring and Custom Insights
Artificial intelligence (AI) may be taking the world by storm, but are you fully capitalising on it to better understand your audiences?
Today, savvy web professionals utilize AI for real-time website monitoring and insights. With AI, you now have a powerful tool that can learn from and analyze a huge amount of data for your website.
23 Timeless Life Lessons from Morgan Housel
Look around you. You’ll probably see successful people who appear to have mastered various fields — work, business, money, or life itself.
What are the secrets to their success? Do they have any life lessons that they can impart to us?
Can AI Help Improve Brands’ Micro-Moment Marketing?
Every time someone grabs their phone to search, scroll, or shop, a micro-moment happens. It’s that split second when intent meets action—and if your brand isn’t there, you’re out of the picture.
To win in these moments, you need to have the right message to be present on the right channels at the right time.
Insights from Meta’s First Creator Event in Singapore
Last week, I was invited to attend Meta’s first-ever creator-focused insider briefing in Singapore, held at their Marina One offices. The event is part of a new initiative called the Meta Megaphone Program—a global program for business-focused creators like me.
It offers early access to advertising tools, the opportunity to participate in research and press events, and additional support to grow visibility through Meta’s own platforms.