Robinsons is an icon of service in Singapore (image courtesy of goodcitydeals)
What is the best way to trigger positive and enduring word of mouth?
Is it…
Author: coolerinsights
Internal Drive Theory – Book Review
Image of girl courtesy of Children’s Education Zone
Life as a parent of schooling kids isn’t a bed of roses.
After a hard day’s work, you’ve got to become teacher, coach and mentor to your precious ones. You need to find ways and means to nurture in him or her the joy of learning while fighting fatigue. Exams. Tests. Music. Dance. Sports. CCAs. The list appear to never end.
How Service Leaders Innovate
Sentosa’s WAVE ensures that guest centric values are instilled in all employees (courtesy of Sentosa)
What distinguishes service stars from other establishments? Is there a magic formula?
Well, the answer is less to do with rocket science than with investing in people.
How 18 Minutes a Day Can Change Your Life
Have you wondered why some people can accomplish so much with their lives, while others simply drift by?
The answer to that is time management. Or more precisely, managing the months, weeks, days and hours of your time.
The 12 Leadership Principles of Jesus
The Nativity Cusco School from Brooklyn Museum (source: Wikimedia Commons)
Christmas is a most wonderful time of the year.
For some, it is a time of feasting, partying and making merry.
7 Lessons from the Life of Pi
Few movies have impacted me as much as Life of Pi directed by Oscar winning Lee Ang based on the novel of the same name by Yann Martel.
With breathtaking cinematography, hyper realistic CGI and compelling acting, the movie was a visually spectacular work of art.
To Consult or Not To Consult?
Don’t hire a consultant who doesn’t look good in a suit (courtesy of consulta panel)
Are consultants a boon or a bane? Do they really help or hurt your organisation?
This is the question I’ve been asking myself lately. Tasked with improving things in the organisation, my mind reflected upon the pros and cons of hiring management consultants.
The 3 Players in Content Marketing
Courtesy of Vision
Want to reach that guy staring at his laptop in a Starbucks cafe? What about that lady thumbing away at her smart phone while waiting for her cab?
What is the single best way to reach consumers in the age of social media and ubiquitous digital devices?
Weird, Quirky and… Successful?
OK, maybe Lady Gaga’s meat dress is a little too weird (courtesy of Crushable)
Eccentricity isn’t a liability. Run-of-the-mill is.
Think for a moment about the most successful rock stars in history.
The Dynamics of Social Ecosystems
In the age of the ubiquitous social web, business as usual is broken.
Empowered by social technologies like Facebook, Twitter and YouTube, consumers are sharing their brand experiences – good, bad or ugly. They are no longer content to “grin their teeth and bear it”. In such an environment, companies can ill afford to bury their heads in the “mass marketing” sand.
What should we then do in this avalanche of channels, content creators and communities?