If you’d like your website to convert visitors to customers, you need to start with an effective website wireframe.
Sure, the aesthetics and design of your website is important. After all, these colours, images and motifs convey the “feel” of your brand.
Heard of the buyer’s journey? That is the series of steps that your target audience takes before becoming a customer.
When someone first hears of your brand and product, they start off on an adventure. One that takes them along a predictable path prior to becoming your customer.
Image Source: Unsplash
We live in a digital age — one that makes it easier than ever to start a small business.
Resources are available to entrepreneurs that simply haven’t been there in the past, and that’s great for anyone who wants to follow their dream and be their own boss.
Do you have many different pages on your website requiring quick navigation? If so, consider designing a mega menu for your website!
A website mega menu breaks down various categories and subcategories to give you the perfect navigational point for your site visitors. They work particularly well as sites grow and expand.
Is your website created to meet the needs of your target audience? If not, it is time for you to consider incorporating principles of user-driven design in your online channel.
A user-driven approach requires you to incessantly focus on your customer — from the minute they land on your page until they follow through by taking some action.
Updating your business website takes time and money. The last thing you want is a site that is so trendy that it has to be revamped in a few months!
Fortunately, we can look ahead to some of the trends and figure out the best practices for web design for the next 24 months or so.
A minimalist website design trend isn’t likely to end anytime soon. Simple, uncluttered sites will never go out of style.
Simple minimalist web designs provide the perfect layout for highlighting a singular objective for a page, or to drive users neatly through your sales funnel.
Do you know what the footer of your website is? Its that little section at the bottom of your website.
The footer of your site is often an overlooked space. After all, many users move on to another section of your site before reaching the end of any page…
Do you want your business to appear as professional as possible? Consider the quality of the images that you are presenting to your audiences on your website.
Business vector created by pikisuperstar – www.freepik.com
Successful landing pages are concise, engaging, and — crucially — quickly sum up what you’re trying to offer and why a potential customer should be interested.
B2B products and offerings, however, can be challenging to describe quickly…