The Future of the Web – an Egalitarian Paradise?

We, the Citizen Journalists of Singapore

March 30, 2007 Blog 4 comments

Crowdsourcing the Media

Recently tackled as part of Nexus 2007, “Crowdsourcing the Media” looked at how citizen journalism was changing the dynamics of the media landscape. It saw social media provocateur Kevin Lim moderating a session with online media luminaries Kathy Teo of CNET Networks, Jennifer Lewis of SPH‘s STOMP, and James Seng, Editor extraordinaire of tomorrow.sg (Left to right above).

Discussions centred around citizen journalism and its various forms (youtube, wikipedia etc) and included fascinating insights into how CNET and STOMP operated. As Jennifer puts it, there tend to be more “loser-generated” rather than “user-generated” content, and she does get her fair share of junk being MMS-ed and SMS-ed to her via 75557.


Web 2.0 in a Nutshell

March 27, 2007 Blog no comments

Nat Torkington
Nat Torkington doing his 2.0-ish thang

At the recent Nexus 2007, Nathan Torkington, crowd favourite and Perl guru from O’Reilly Media, spoke about Disruption, Change, and Opportunity. In case you do not know, its founder Tim O’ Reilly coined the term Web 2.0 and have been in the business of technology trendspotting for quite a number of years. Nat cited key developments in the technology landscape over the decades:

1988 – X Windows Documentation


Word Of Mouth in a Nutshell

February 15, 2007 Blog 9 comments


Word of Mouse in Action!

I am currently reading the Secrets of Word-of-Mouth Marketing, a book by George Silverman, which I borrowed from the National Library. Fascinating stuff in there with some explanation of how one can make Word Of Mouth (WOM) marketing work.

Let me highlight two key learning points. First is the Buying Decision Process. Those who studied Marketing 101 may be familiar with this. The stages are as follows:


20/20 Vision – 10 Wacky Ideas for Opticians

February 10, 2007 Business and Management 25 comments


Two out of three in my family wears specs!

I’ve never revealed it before, but I am a closet consultant. I love to provide business and marketing advice to people. After so many years working with entrepreneurs, media, lifestyle and tourism businesses, I do have some thoughts welling in my head. Whether they take it or not is another thing altogether of course.

Let’s start with the optical business. It is a booming business, with 80% of adult Singaporeans being shortsighted and us having one of the highest myopia rates in the world. What can opticians (like eastcoastlife‘s hubby Chris) do to make themselves stand out clearly from the competition?