Steve Jobs immortal quote (source of image)
Have you ever had a personal epiphany?
The kind where you suddenly realised that the “dream life” which you’re living may actually be a nightmare?
That what you’ve slogged countless hours, days and months of your life for may just be a big fat lie?
Image courtesy of TODAY
Are you a Professional, Manager or Executive (PME) in a fix? Need help to get your last three months pay or assistance in finding a job?
Well, help is here with NTUC’s PME unit!
Thanks to active lobbying by the National Trades Union Congress (NTUC) – the parent body of over 60 trade unions and associations in Singapore – PMEs now have more things to smile at.
Want to grow your brand’s Instagram account? Wish to dramatically improve your Instagram influence?
Well, I am going to show you how I organically grew my Instagram followers from 550 to almost 1,070 in three months. All without spending a single cent.
Before I do that, however, let us first look at why Instagram matters.
Sally Hogshead knows how to fascinate you (source of image)
Ever wonder how people perceive your unique self? Keen to use those insights to market yourself better and improve your social influence?
In a fascinating episode on the Social Media Marketing podcast, Sally Hogshead, author of How the World Sees You, shared how we can use the science of “fascination” to build your personal brand, impress others and improve our social influence.
What is the single most exciting digital marketing opportunity in 2015?
Nope, it isn’t about generating great content. Neither is it mining mountains of big data, or optimizing social media channels.
Rather, customer experience is the holy grail for digital marketers this year. At least according to Adobe and Econsultancy’s Digital Trends 2015 report.
Do all businesses need a media arm like Red Bull? (courtesy of Red Bull Media House)
Paid. Earned. Owned.
In the social age, these are the three forms of media that every business should take note of. Collectively, these social channels allow you to inform, educate, persuade, and transact with your customers. They also form the foundations upon which content marketing is built upon.
How do you use content marketing and storytelling to launch a new product or business?
The strategy, according to Internet marketer Jeff Walker’s latest book Launch, lies in creating the right sequences, telling the right stories through content marketing, and incorporating the right mental triggers.
Image source
Content marketing is all the rage now.
Fueled by our insatiable need to consume content anywhere, anytime on any digital device, it is the new mantra of Search Engine Optimized (SEO) and social-media enabled marketers around the world.
Leading global brands like Apple, Coca-Cola, Oreo, Nike, Burberry’s and Zappos are using it to build brand affinity, deepen consumer interest, and drive sales.
Courtesy of Vector Marketing
Do you know the secret to having a great day?
It begins the moment you wake up. That’s right, first thing in the morning.
Courtesy of Destiny Photography
An online picture paints a thousand words. What about online videos? 10,000 perhaps?
In the digital, social and mobile age, visual content matters. A whole whopping lot! Especially if you are in Asia.