Business and management articles | Cooler Insights

Go Glass Free with Hirocon Contact Lens

June 21, 2015 • Blog • 2 comments

Sponsored Post

You know one of the problems of being a moderately myopic man in his mid 40s?

Yep. You get hit by both myopia (short-sightedness) and presbyopia (long-sightedness). This double visual whammy usually means that you have three choices:

June 18, 2015 • Content Marketing • disabled comments

Do you know what Inbound Marketing is? Keen to use inbound marketing to improve your marketing ROI?

Pioneered by co-founders of HubSpot Brian Halligan and Dharmesh Shah, inbound marketing is a leading Business to Business (B2B) digital marketing strategy. The fact that HubSpot is a NASDAQ listed marketing automation company worth $1.24 billion in market capitalisation is a testimony to inbound marketing’s strengths.

Why We Need to Ask the Right Questions

June 12, 2015 • Business and Management • disabled comments

Courtesy of Life Hacks

Do you know what’s the best way to generate great ideas? Or find the solutions to that nagging problem?

Simple. Start by asking the right questions.

June 9, 2015 • Content Marketing, Social Influence • disabled comments

Orginal image courtesy of The Drum

How have social influencers changed over the years? What impact does technology play on the evolution of influence?

I asked myself this question as I reflected on how much things have changed over the past two decades.

The Motivation Manifesto [Book Review]

June 1, 2015 • Personal Branding • disabled comments

New York Times bestselling author Brendon Burchard should know a thing or two about motivation.

Touted as a leading personal development expert, Brendon has a huge following on social media. His previous books such as The Charge (see my book review here) literally flew off the shelves.