Posts Under: Business and Management

Adapting to Change: Resilience Trends in Restaurant Marketing

December 19, 2023 Business and Management no comments

Congratulations on keeping your restaurant thriving in this day and age! You deserve a prize for your resilience and grit.

Becoming a restaurateur is no easy feat. The effort and financial investment involved in getting your dream from conception to realization, along with the unique challenges of day-to-day operations, means only the most determined will be able to establish a successful business.


Green Marketing: Sustainable Packaging Strategies for Eco-Friendly Branding

November 17, 2023 Business and Management no comments

Sustainability is at the forefront of everyone’s mind nowadays. Consumers look for it when they’re considering which brands to choose from. Increasingly, more customers are showing interest in brands that choose sustainable practices over boosting a bottom line.

While there are countless ways in which a business can improve its marketing to be more eco-friendly, one of the easiest and most effective is to make the switch to sustainable packaging options. Exploring innovative ways to reduce your company’s environmental impact while enhancing brand identity is a win for everyone.


How to Efficiently Manage Operations in a Mid-Level Business: Techniques for Streamlining Processes

October 22, 2023 Business and Management 3 comments

Managing mid-level business operations is challenging. Many medium-sized companies don’t have the resources of a huge enterprise but still need comprehensive processes to keep things running smoothly.

To avoid bottlenecks and breakdowns in communication, management must keep everyone on the same page and strive for efficiency.


The Art and Science of Positive Influence in Leadership

August 28, 2023 Book Reviews, Business and Management no comments

What does it truly mean to be an ‘influencer’ at work or at play? Are there steps you can take to improve your influence?

Contrary to popular belief, positive influence isn’t about the number of Instagram followers or LinkedIn connections that you have. Rather, it is about how you can impact an interaction, relationship, task or community to produce a positive outcome for all.


Improve Brand Positioning with Effective Usage of Customer Data

August 16, 2023 Business and Management no comments

Photo by Mikael Blomkvist

Maintaining a strong brand is essential for any business today. This is especially so in an increasingly crowded marketplace where you need to stand out to be remembered and trusted.

While components such as your logo or a strong mission statement may be useful, these alone do not help your brand to become a strong tool for your business’s growth.


The Necessary Role of Thoughtful Leadership in Turbulent Times

August 14, 2023 Business and Management no comments

Leaders set the tone for an entire organization. Those under management often look to them to see how they should react to difficulties.

Calm, thoughtful leadership normally goes hand-in-hand with well-planned and articulated solutions. When the world is going wild all around, excellent managers know that a measured response makes a clear difference in turning things around for the better.