Tag: small business

How to Prevent Your Business from Permanently Closing Amid the Coronavirus Pandemic

March 27, 2020 Business and Management 1 comment

The world seems frozen as people batten down at home in an effort to slow the spread of COVID-19.

In countries around the world, some businesses closed by order of the governor of that state. Others chose to shut down for the safety of their customers and employees. Everyone has tried to do their part to slow the spread of this thing in the hopes that it will be over sooner rather than later.


WTF! The Story of Two Fry Guys

April 9, 2013 Blog no comments

27 year old Melvin Ong (above) has a vision. And that is to be the king of fries in Singapore.

Together with his partner Steve Tan (also 27), Melvin owns and operates What The Fries! – a snack food outlet located at the basement of J Cube Mall. With the cheeky acronym WTF, the stall has been in operation slightly over a year (it opened on 2 Apr 2012). It serves savoury snacks like Golden Nuggets, Mexicali Wings, Roasted Drumlets, Sunny Hunny Wings, and lots of fries.


How Small Businesses Can Pack More Punch

March 29, 2012 Blog no comments


Small businesses need to learn to be like David when fighting against Goliath (source of image)

What can Small and Medium Enterprises (SMEs) and independent free lancers do to build their reputations, enhance their businesses, and strengthen their reach? With limited resources and finances, how can these entities carve a space for themselves in an increasingly crowded market with competitors possessing deeper pockets, greater resources and fuller teams?

To stand a chance of winning the hearts and minds of consumers, small businesses need to take advantage of their nimbleness, flexibility and agility to outwit and outmaneuver the bigger boys. Competing along the same dimensions will only result in a sorry ending.


Shoestring Marketing for Small Businesses

March 25, 2012 Blog no comments


Source of Image

What can small businesses, start-ups, free-lancers and other budding entrepreneurs do to build their reach? How can they compete against bigger companies with deeper pockets, greater resources and fuller teams?

In general, the clue is to look at what big conglomerates are doing, and then try to do the opposite – in a customer pleasing fashion of course. Clueless where to start? Well, here are five ideas to begin with.