Since time immemorial, man has been bewitched by stories.
A vital weapon in our communication arsenal, great stories represent universal truths and connects deeply with us.
StoryBranding: Book Review
The Buzz Behind Google’s Hummingbird
Source of image
In case you don’t already know, the world of Search Engine Optimisation (SEO) is going to the birds. Or more specifically, the Hummingbird.
Announcing its brand new algorithm for search recently at its birthday, Google’s Hummingbird claims to make search more natural, contextual and human. In other words, trying to “game” the system through unrelated keywords, meta-tags, links, and other spammy devices may work less effectively in future.
Like a Virgin by Richard Branson: Book Review
Courtesy of Vincent Huberta
Everybody knows Sir Richard Branson, founder of the Virgin Group.
With an estimated net worth of US$4.6 billion, Branson is financially successful beyond anybody’s wildest dreams.
Insights on the Collaborative Economy
Courtesy of The Altimeter Group
Imagine if your customers stopped buying your products and services. Instead, they choose to rent, loan or hire, trade products and services with each other, or choose to go to the “crowd” for their needs.
According to Jeremiah Owyang and his colleagues at The Altimeter Group, such a future may not be very far off.
Why Winners Wait
Courtesy of Healthland.Time
Have you heard of the “marshmallow test” for kids?
First conducted by American psychologist Walter Mischel in the 1960s, the experiment involved putting four-year olds in a room with a marshmallow on a plate, and testing how long they could endure before popping that sweet morsel into their mouths.
The 4 Rs, 4 Ps and 3 Laws of Marketing
Image source: PACEDm
Want to raise over $100,000 in Kickstarter in just nine days?
Well, you can pick up some tips from Mike Del Ponte, founder of SOMA – an aesthetically pleasing and sustainable water filtration system.
Thoughts on The Time Keeper
“Everything man does today to be efficient, to fill the hour? It does not satisfy. It only makes him hungry to do more. Man wants to own his existence. But no one owns time. When you are measuring life, you are not living it.”
Since time immemorial, man has always been preoccupied with optimising his use of time. He invented innumerable ways to improve efficiency, generate greater returns on time spent, and maximise mileage out of every waking minute.
10 Ways to Learn from Life
Courtesy of Marc and Angel Hack Life
Are you too cool for school? Do you loathe exam jitters?
Well, consider this. Most of the stuff we learn don’t actually hail from the hallowed halls of educational institutions. Instead, they come from our everyday encounters and experiences.
Monster Loyalty: Book Review
Outlandish outfits. Avant garde style. Burlesque performance artist. Mother Monster.
Born Stefani Joanne Angelina Germanotta to Italian parents, Lady Gaga is probably the greatest pop phenomenon of the 2010s. Iconoclastic and irrepressible, her eclectic and esoteric fashion sense and explosive concert performances have always been the talk of the town.
Mothernist – Helping Mothers Cope with Modern Living
Life in a modern city can be hectic and stressful. Especially if you’re a working mother trying to balance multiple roles – career/business, caregiver, mother, wife, and friend.
The tremendous strain of continually juggling numerous balls may also result in the deterioration of one’s mental, spiritual and emotional health.