Why Facebook Hasn’t Killed Face-to-Face

August 29th, 2010   •   no comments   

P1130051
Social technologies and networks have driven demand for meet-ups like Social Media Breakfast

One of the greatest misunderstandings about the rise of social media platforms is that it will replace the need for being physically present at places and events. After all, it is far cheaper contacting somebody via Twitter, Internet Messaging, Facebook or Skype than to meet them in the flesh.

Now that social technologies have gone mobile, your iPad, iPhone, android or symbian smartphone allows you to plug in and participate in conversations 24 by 7. Need richer levels of interaction? Simply get a mobile broadband device or tether your 3.5G phone to your laptop and you can share documents, wikis, blog posts, presentation slides, spreadsheets and more.
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Why Wowing Customers (Alone) Isn’t Enough

August 26th, 2010   •   4 comments   


Courtesy of sayitcommunity.com

Lately, I’ve been listening to Harvard Business Review’s excellent Idea Cast during my commute, and have been inspired by some of its ideas. The latest on “Why Delighting Your Customers is Overrated” was quite a revelation.

Presenting findings from a study of some 75,000 people by Matthew Dixon, managing director of the Corporate Executive Board’s Sales and Service Practice, it revealed the following findings:

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From Vertical Ladders to Multidirectional Lattices

August 24th, 2010   •   no comments   


MC Escher’s “Relativity” courtesy of Nexxgen

As I was listening to my favourite podcasts from Harvard Business Review, I came across the idea of the Corporate Lattice, which was also the title of a book by Cathy Benko and Molly Anderson of Deloitte. It was a fascinating concept in organisational management which debunked the still widely followed traditional hierarchical organisation, while still providing some semblance of order.

According to Deloitte,

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Talent Attraction through Social Media

August 22nd, 2010   •   no comments   

Source: The Sirona Says Blog

In an age where the competition for talents becomes red hot, the most important strategy that any organisation needs to have is to get the right people in, motivate, retain and develop them. With more and more Singaporeans spending a large amount of time online, it is critical that any HR recruitment strategy should examine how social networks and channels could be deployed in the fierce battle for talent.

In my view, there are two key ways to a social recruiting strategy: develop compelling organisational content, and leverage on the right channels and connections.
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8 Tips in Organising a Blogger Gathering

August 20th, 2010   •   3 comments   

Citibank & Bloggers at 10@Claymore
(courtesy of 24 Seven)

Any PR person worth his or her salt these days would know that reaching bloggers, youtubers, flickrers, facebookers and twitterers (etcetera..) isn’t exactly the same as engaging the mainstream press. Trying the same traditional approach may only court failure, disappointment, and maybe even a tongue lashing (trust me I have been there)!

So how can you attract bloggers to participate in a gathering?

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What a Bus Captain Taught Me

August 17th, 2010   •   4 comments   

Singapore SBS Public Bus
Courtesy of Naked Singapore

After a long and tiring day at work, I had my dinner at a coffeeshop in Chinatown and was waiting for my usual buses back home. The bus stop was pretty crowded with weary commuters.

While waiting for my bus, I noticed something unusual.

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YOG Roars with a Breathtaking Beginning

August 15th, 2010   •   1 comment   

Through the kind assistance of Coca Cola Singapore’s June Kong-Dhanabalan, Ethan, Tina and I caught the opening ceremony of the inaugural Youth Olympic Games in Singapore.

Opening Ceremony of Singapore YOG 2010

Touted as the more extravagant show ever staged in Singapore, the close to two-hour event featured the 3,600 athletes hailing from more than 200 International Olympic Committee (IOC) member countries in 26 events over the next 12 days.
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Colourful World of Costumes and Cultures

August 14th, 2010   •   no comments   

Singapore HeritageFest Opening
Check out Singapore HeritageFest these two weeks!

Feeling bored this weekend? Don’t!

There are tonnes of activities to do as the inaugural Singapore 2010 Youth Olympic Games (YOG) opens today, with a smorgasbord of 26 sports, culture & education, and outdoor activities awaiting. Other than the Marina Bay area which is teeming with free concerts and programmes starting today, you can also check out the various shopping centres like Suntec City Mall where the Singapore HeritageFest is happening.
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Me? A 17 Year Old YOG Cheerleader?

August 10th, 2010   •   8 comments   

That was my first reaction when invited by June Kong-Dhanabalan from Coca-Cola to hop on board their Happiness Mobile (Coke is the official worldwide sponsor of the games). Offering a bird’s eye view of the Journey of the Youth Olympic Flame (or JYOF), I will feel what it’s like to be a teenager hollering my lungs out, waving my hands in the air, and cheering on an open-top “Hippo” bus. Of course, I was heartened to know that the blogfather mrbrown has already experienced this.

Singapore Youth Olympic Games Torch Relay
Here’s the custom-fitted Happiness Mobile

Held in conjunction with the upcoming Singapore Youth Olympic Games (YOG), the Singapore leg of the torch relay sees some 2,400 torchbearers (including June herself) conveying the Youth Olympic Flame through all the five community districts and ending in the heart of the city. Participants hail from the 500 odd participating schools, sponsoring organisations, as well as government agencies.
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Celebrating National Day via Social Technologies

August 9th, 2010   •   no comments   

NDP 2010 Preview Pics!
Courtesy of NDPeeps (on flickr)

As we celebrate our 45th year of independence across the island in many different ways, I thought it’d be interesting to see how this is being done in the digital dimension. Gauging from the amount of national day related posts, Facebook updates, tagged photographs, videos and other User Generated Content (UGC), we are certainly not lacking in patriotic spirit here!

A good place to start would be the official National Day Parade 2010 (NDP 2010) website, which looks like it is a website, UGC aggregator, and social media portal all rolled into one. I was immediately wowed by the clickable mosaic of different citizen-generated content on the home page, which brings you to short posts complete with photographs of what Singaporeans and residents feel about our national birthday.
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