It’s 2021 and Instagram is growing faster than ever. And its fast becoming the social network of choice for Gen Y Millennials and Gen Z Pivotals!
Ever imagined how many people view business Instagram profiles in a day? Yes, 200 million is the answer!
Keen to learn more about TikTok — the fast growing social network known for its wacky user content?
In this article, you will learn what TikTok is about, who its users are, what TikTok advertising options are available, how to create catchy content, as well as what analytics you should take note of on TikTok.
People photo created by jcomp – www.freepik.com
Have you used social media to boost awareness of your charity, Non-Governmental Organisation (NGO) or other nonprofit? Wish to generate greater traction for your online marketing efforts?
In this article, you will learn how to raise your nonprofit’s profile, improve fundraising efforts, and foster greater advocacy through social media marketing.
People photo created by tirachardz – www.freepik.com
Dear parents of toddlers, children and teenagers. I know your pain.
I know how difficult it can be to keep your kids safe from the dangers of the digital world. At the same time, you can’t bury your head in the analogue sand and pretend that opportunities in the digital and social media arenas do not exist.
Love them or loathe them, social media influencers are making waves online.
From bloggers to Instagram fashionistas, YouTube influencers to LinkedIn storytellers, influencers are changing the social media landscape.
Congratulations to the People’s Action Party (PAP) and Worker’s Party (WP)!
Both political parties emerged winners in the recent General Elections in Singapore, held amidst the ongoing Covid-19 crisis and labelled as the pandemic elections.
Do you know that virtually everyone is an online influencer these days?
Yes, that includes your grandfather who is perpetually commenting (and sparring) with other grandfathers on Facebook posts. Or your cool 2nd aunt who is an Instagram Story yoga sensation.
Stories are like fire. And storytellers? Fire-starters.
Great stories are the sparks that illuminates the human soul. They can comfort and connect, inspire and instigate, or devastate and destroy.
Kim Kardashian’s family image courtesy of Kim Kardashian Instagram
No, I am not a fan of Kim Kardashian. I don’t go gaga over the way she leads her life, although she is dripping with diamonds.
As a celebrity and a social media influencer, however, I’ve got to admit that she is extremely successful.
Influencers have great expertise in their niches, huge online followings, and an unparalleled sway over their audiences.
All of this makes it easier for brands to build awareness about their products and services, reach and engage new audiences, and drive more conversions and sales.