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Have you used social media to boost awareness of your charity, Non-Governmental Organisation (NGO) or other nonprofit? Wish to generate greater traction for your online marketing efforts?
In this article, you will learn how to raise your nonprofit’s profile, improve fundraising efforts, and foster greater advocacy through social media marketing.
Do you have an ongoing voice in your head telling what you what you should do—and what you shouldn’t?
That voice which informs your innermost thoughts, feelings, and reactions is an outcome of your personal brand story—how you view yourself as the protagonist in your life’s ongoing narrative.
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Do you love watching TED Talks? I sure do!
Some of the most inspiring TED Talks I watched came from thought leaders like Brene Brown, Sir Ken Robinson, and Shawn Achor, among others.
If you run an online store, you’re probably wondering how you can improve your e-commerce business.
The competition for digital sales is fierce and relentless — with an endless array of competitors nipping at your heels.
Life as a content marketer can be numbing—especially when you don’t see any light at the end of the tunnel.
While the techniques aren’t rocket science, consistently churning out content does take something out of you.
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Congratulations! You’ve just newly launched your startup business in Singapore.
As you mull over the thousand and one things you need to do to fuel your entrepreneurial venture, there is one thing you simply cannot ignore.
Why do your customers prefer certain websites over others? Can you improve your digital marketing results by appealing to their brains?
A firm believer in the power of neuromarketing and marketing psychology, I’ve always believed that digital marketing is more about psychology than technology.
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Successful landing pages are concise, engaging, and — crucially — quickly sum up what you’re trying to offer and why a potential customer should be interested.
B2B products and offerings, however, can be challenging to describe quickly…
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Unsure how to develop Content Marketing ideas? Wish to have some content idea hacks handy?
I know how it feels to be lost for words. It sucks—especially when you are under the pressure of an upcoming content marketing campaign deadline.
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Wondering what marketing process you can use to generate business leads? Keen to generate more leads for your Business to Business (B2B) firm through content marketing?
In this article, you will learn how online B2B lead generation happens, and pick up a couple of B2B lead generation tips using content marketing as an ongoing lead acquisition and nurturing strategy.