To build a powerful online presence, you need to master the art of brand storytelling. Here’s why:
Compelling stories can be up to 22 times more memorable than pure facts alone. Moreover, storytelling releases the love hormone oxytocin in your audience—a process that makes them a lot more likely to buy from you.
Personal branding is THE thing in the digital and social age.
You need to spend time building your personal brand regardless of whether you are striking out as an entrepreneur, working in an organisation, or hoping to grow your business.
What are the major social media trends in 2022, and how can you take advantage of them?
In this article, you’ll learn what works (and what doesn’t) on social networks like Facebook, Instagram, LinkedIn, TikTok, YouTube, and Twitter for the year ahead.
Find it hard to slow down and be still in our digital age? I certainly do!
As a digital entrepreneur and content marketer, my life is always on the go.
To do well in content marketing, you need to know who your most valuable customers are. These high value clients are the ones most likely to make repeat purchases and stay loyal to your company.
Chances are that these individuals are highly engaged Transformational Consumers. At least according to Tara-Nicholle Nelson in her wonderfully insightful book The Transformational Consumer.
Need help to master online copywriting for your website, social media accounts, SEO pages, emails, and advertisements? You’ve come to the right place!
Heard the band Grateful Dead sing ‘live’ before? Well, neither have I!
What caught my attention about the band, however, was this:
How can you make this holiday season the most wonderful time of the year? It’s easy: Create a better experience so you can retain more customers and a loyal fan base.
With these top strategies in mind, you get a chance to make more sales and inspire happiness.
Are you a social media manager tasked to grow your community of fans on Facebook, Instagram, LinkedIn and TikTok? Wish to recruit, nurture and foster a community of raving fans and followers?
As I’ve previously said, “If content is king, community must be queen.“
Do you have many different pages on your website requiring quick navigation? If so, consider designing a mega menu for your website!
A website mega menu breaks down various categories and subcategories to give you the perfect navigational point for your site visitors. They work particularly well as sites grow and expand.