Is your website created to meet the needs of your target audience? If not, it is time for you to consider incorporating principles of user-driven design in your online channel.
A user-driven approach requires you to incessantly focus on your customer — from the minute they land on your page until they follow through by taking some action.
Updating your business website takes time and money. The last thing you want is a site that is so trendy that it has to be revamped in a few months!
Fortunately, we can look ahead to some of the trends and figure out the best practices for web design for the next 24 months or so.
Financial advisers have always been in demand, whether for large corporations or personal businesses.
Not everyone is an expert at managing or overseeing finances which is why it’s so important that financial advisors are readily available.
However, the competition is extremely keen out there…
Struggling to write persuasive copy for your social media marketing campaigns? Wish to find an easier way to convince your audiences to take action online?
Thanks to a recent podcast episode of Think Fast, Talk Smart by the Stanford Graduate School of Business, I learned some useful tricks on how we can communicate more effectively on social media.
A minimalist website design trend isn’t likely to end anytime soon. Simple, uncluttered sites will never go out of style.
Simple minimalist web designs provide the perfect layout for highlighting a singular objective for a page, or to drive users neatly through your sales funnel.
Do you know what the footer of your website is? Its that little section at the bottom of your website.
The footer of your site is often an overlooked space. After all, many users move on to another section of your site before reaching the end of any page…
People vector created by stories – www.freepik.com
Leads are the lifeblood of both B2B and B2C businesses. While you can try selling to strangers, converting a prospect who has warmed up to your brand is often far easier.
But how can you do so using Facebook Ads? What are the steps needed to effectively launch a Facebook Lead Generation Campaign?
Perpetually plagued by digital distractions? Need a better way to succeed in your life’s work?
Consider the tenets of Deep Work, a new productivity strategy to help you to get more out of your professional life.
Image Source: Pexels
Social media is the primary way to reach audiences around the planet.
Channels like Facebook, Instagram, LinkedIn, Twitter, and TikTok provide incredible opportunities for instant connections and an in-built shareability factor that is any marketing team’s dream.
One of the latest content marketing trends that businesses are hopping on is video marketing. And for good reason too.
Around 60% of businesses have started using videos as their top marketing tool.