Nobody likes to be approached by a financial adviser in a train station.
Especially when you’re in a hurry to get from point A to point B (which is most of the time.)
Choosing the right content types can be a challenge for content marketers.
After all, there are so many different content formats out there – from Facebook posts to LinkedIn text posts, YouTube videos, eBooks, infographics and more.
Wish to improve online conversion for your website? Need to show better marketing ROI to your boss?
In this article, I will lay down 7 important online copywriting principles that will transform your content marketing efforts.