Facebook Advertising 101: Creating Your Ads

Facebook Advertising 101: Creating Your Ads

March 20, 2019 Social Influence disabled comments

Designed by Freepik

How do you create an ad on Facebook? What are the types of ads you can create and publish?

This article will guide you through the steps needed to create an ad on Facebook after you have selected your Campaign Objective and structured your Facebook Ad Sets. If you are unfamiliar with those steps, I advise you to read the articles I’ve published on these topics (Campaign and Ad Sets).


Going Zero Waste: How DBS Bank Does It

February 4, 2019 Business and Management disabled comments

DBS Bank’s Ms Karen Ngui addressing the media

Do you know that we produced 7.7 million tonnes of waste equal to 15,000 Olympic-size swimming pools in 2017?

This staggering amount of rubbish is an astonishing seven-fold increase from 40 years ago! At this rate of waste generation, Singapore’s only landfill in Semakau will run out of space by 2035.