Wish to know the website design trends coming up in the next year? What should you consider in designing your website to keep up to date with the latest look and feel online?
Trends come and come, some with a bit more staying power than others. Looking into the future can help you come up with a design that stands the test of time.
Computer vector created by vectorjuice – www.freepik.com
Wish to generate quality leads through content marketing? Need a systematic process to attract, nurture, and convert leads through content marketing?
You’ve come to the right place!
Want to get better results for your online channels? Time to dive into the dual worlds of UI and UX!
But wait, what’s the difference between user interface (UI) and user experience (UX)? You’re going to find out in this article.
Want to get better results on your website? You need a more structured approach to optimizing conversions on your website.
When you focus your time and attention on conversion optimization, you’re more likely to see an increase in sales on your website. Sadly, many miss out on the opportunity to test this theory simply because they’re unaware of the benefits of conversion optimization.
Background vector created by freepik – www.freepik.com
Wish to have a structured way to attract attention, generate leads and improve sales? Build a sales and marketing funnel!
Also called a sales funnel or a digital marketing funnel, it provides a systematic way to attract your target audience, nurture prospects, and nudge them towards a buying decision.
Image by mohamed Hassan from Pixabay
Wish to generate more leads to your business but unsure how? Start by creating a lead magnet!
Also known as lead generators, these content marketing pieces are effective ways to grow a mailing list.
What people see when they arrive on your landing pages can make or break your conversion rates. Exclusive offers give you an opportunity to thank them for taking the time to learn more about your brand and entice them to try you just once.
The idea is that once they buy from you the experience will be so amazing that they’ll become a lifelong customer.
If you’d like your website to convert visitors to customers, you need to start with an effective website wireframe.
Sure, the aesthetics and design of your website is important. After all, these colours, images and motifs convey the “feel” of your brand.
Do you know that repurposing your content can stretch your content marketing dollar? Or that regularly repackaging your content can help you to maximise your reach and effectiveness?
Thanks to Inbound Content by Justin Champion, I’ve learned a trick or two on how you can re-purpose your content effectively.
Heard of the buyer’s journey? That is the series of steps that your target audience takes before becoming a customer.
When someone first hears of your brand and product, they start off on an adventure. One that takes them along a predictable path prior to becoming your customer.