If you’d like your website to convert visitors to customers, you need to start with an effective website wireframe.
Sure, the aesthetics and design of your website is important. After all, these colours, images and motifs convey the “feel” of your brand.
Are you a financial advisor, insurance agent, wealth manager, or investment specialist looking to tap on Facebook marketing?
In this article, you will learn a systematic step-by-step Facebook marketing strategy that is suited for financial planning professionals like yourself.
A digital portfolio is the best thing that you can do to build your personal brand.
In an age where smartphones, apps and social networks are ubiquitous, everybody is looking for a digitally savvy employee or business partner.
Do you know that repurposing your content can stretch your content marketing dollar? Or that regularly repackaging your content can help you to maximise your reach and effectiveness?
Thanks to Inbound Content by Justin Champion, I’ve learned a trick or two on how you can re-purpose your content effectively.
Heard of the buyer’s journey? That is the series of steps that your target audience takes before becoming a customer.
When someone first hears of your brand and product, they start off on an adventure. One that takes them along a predictable path prior to becoming your customer.
Content marketing success doesn’t lie in setting audacious goals. Or taking massive action.
Rather, it depends on your ability to consistently show up, build the right content marketing systems, and implement structured content habits.
Yay, Singapore is reopening! Life will get close to normal with the major easing of Covid-19 safe management measures.
From increased group sizes, easing of mask-wearing, to increased workplace capacity, these measures will impact both lives and livelihoods.
Starting and growing a business isn’t easy—especially when you come from a humble background.
How do you thrive or even survive when you barely make ends meet? What bootstrapping strategies can entrepreneurs like you use?
Click-thru rate (CTR) is one of the more vital aspects of your website data. Measured as the number of clicks divided by the impressions served, it helps you understand your customers’ needs better.
Fortunately, you can try several tactics to improve your CTR and thus turn your average site visitors into leads.
Need a better social media marketing strategy for your luxury brand? Consider learning from the world’s leading luxury brands.
Everybody knows Gucci, Chanel, Prada, Tiffany or Louis Vuitton. Donned by celebrities, these iconic brands constantly hit the headlines around the world.